Your customers are your best marketers. Let them prove it.
Sway turns every happy customer into a social media post, a Google review, and a referral — automatically. Real people sharing real experiences. The kind of proof both humans and AI trust.

People trust peer recommendations over branded content
UGC-driven traffic converts at dramatically higher rates
Word of mouth remains the most powerful marketing channel
From happy customer to social post in seconds
No app downloads. No complicated workflows. Just one tap and your customer becomes your marketing engine.
Customer visits your business
After a great experience — a meal, a service, a purchase — they receive a personalized prompt to share on social media.
One tap to post
Sway makes it effortless. Customers get a pre-built post with their photo, your brand mention, and a referral link — ready to share in seconds.
Friends see, trust, and visit
Real posts from real customers hit Instagram, Facebook, and Google. Their friends see authentic social proof — not ads.
You collect UGC + reviews
Every post, photo, and review flows back to you. Display the best content on your website, Google profile, and marketing channels.
Everything you need to turn customers into advocates
Sway automates the entire loop — from customer experience to social proof to new customer acquisition.
Automated Social Posts
Customers share branded posts to Instagram, Facebook, and TikTok with one tap. Pre-written captions, tagged location, referral links — all done automatically.
Photo-Rich Google Reviews
Guide customers to leave detailed, photo-attached Google reviews that boost your local SEO and AI visibility simultaneously.
UGC Collection & Display
Every customer photo and post is collected into your UGC library. Approve the best content and display it on your website as a social proof gallery.
Referral Tracking
Every share includes a unique referral link. Track which customers drive the most new business and reward your best advocates.
Incentive Engine
Offer rewards — discounts, freebies, loyalty points — to customers who share. Sway handles the fulfillment so you don't have to.
AI Visibility Signals
Every authentic customer post and review creates the real-world signals that AI platforms increasingly rely on to make recommendations.
A marketing flywheel that compounds
Every customer who posts creates social proof that drives new customers, who then post themselves. Sway turns this virtuous cycle into an automated engine that scales without scaling your marketing spend.

Built for businesses that thrive on word of mouth
If your customers love what you do, Sway turns that love into your most powerful growth channel.
Restaurants & Hospitality
Guests snap a photo of their meal, post it to Instagram with your brand tagged, and their followers discover you organically.
Health & Wellness
Patients share their transformation stories and results, creating authentic testimonials that drive new bookings.
Retail & eCommerce
Customers unbox and review products on social media, creating a constant stream of product-level social proof.
Home Services
Before-and-after project photos posted by satisfied customers become your most powerful marketing asset.
Social proof is the new AI signal
AI platforms like ChatGPT and Perplexity don't just read your website. They analyze the entire internet for signals of trust: social mentions, customer reviews, real engagement, community presence.
Every Sway-generated post and review strengthens the signals that AI uses to decide whether to recommend you. Combined with Linfordy's AI visibility strategy, you're not just building social proof — you're building AI proof.
- Customer posts create citation-worthy social signals
- Google reviews boost local AI recommendation likelihood
- UGC provides authentic content AI models trust
- Pulse tracks the visibility lift from every Sway campaign
Sway generates social proof
Automated customer posts, reviews, and UGC
Pulse measures the impact
Track how social signals boost AI recommendations
Linfordy amplifies everything
Full-service execution that ties it all together
Stop paying for ads. Start activating customers.
Every customer who walks through your door is a potential marketing channel. Sway makes it automatic, authentic, and measurable.